The foreign policy of every democratic cannot but take into account the characteristics of culture of neighbouring countries when reaching decisions in foreign affairs, especially during times of crisis and wars.
It is no secret that countries have always been involved in active cross-cultural exchange though family, political and economic ties. In this way, every state advanced own language, culture, religion and so on.
It's a well-known fact that INGOs played and continue playing one of the major roles in building IR. There have been created hundreds of INGOs in the course of two past centuries aimed at providing a better international communication.
Sooner or later, but it is nearly every state that has to make a choice between own self-identity and collective values. The thing is, nowadays the world is strictly divided into certain political and economic zones that profess own cultural worthies.
The issue of 'cultural appropriation', where cultural elements are taken from the context of their society and reused in a new context, often as part of an academic or commodified 'product' is a phenomenon that happens more often than not.

The newly-emerged regional cultures

The world witnessed several economic wonders after the WWII including German and Japanese ones that had a considerable effect on the development of culture as well. But both of those cultures may be related to the Western mega-cultural civilization that is slowly dying out nowadays. Its ideas are old-fashioned and it will either extinct or transform in the nearest future.

To be compared with West, there have appeared several Asian cultural in the last twenty years that became prosperous due to the economic stability and reliability of own economies. First of all, they are China, India and Saudi Arabia. All these countries were extremely poor even 25 years ago but during the last 20 years they performed a real breakthrough in all spheres of life.

All the three states are fast-growing current economies being broadly involved in all cultural exchange and investing millions into own cultures. It needs to be said that they are all representatives of Asia being considerably involved in own cultures and not opening a way for foreigners. All the three cultures are completely unique in every sense of this word forming own specific cultural civilization that opposes an outdated Western culture.

They occupy a large place on the international market exporting own cultural richness to other countries as it is done by the USA or UK, for example. It is very possible that the 21st century will be the century of China.

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